In 2018, Dr. DiStefano decided to use transport truck advertising to increase brand exposure for Dr. D’s Super 7 pain relief. He booked a 53 ft transport truck with a route covering Ontario, Michigan and New York.
In 2019, Dr D decided to add a second transport truck promoting his new product “Dr. D’s Ultra BioTurmeric” and a third regional truck promoting both Super 7 and Ultra BioTumeric.
Dr. D’s trucks are seen by thousands daily and have resulted in massive brand exposure, leading to increased online product sales.